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Garlic Marketing Show

In a world full of business “Gurus” and “marketing experts” one man seeks the latest marketing techniques that are actually working, plus finds the real stories of triumph and failure from those REALLY doing it. Guests like #1 Marketer Neil Patel, Tucker Max, Ryan Deiss from Digital Marketer, Michael Port and many, many more… Ian Garlic has hands on helped hundreds of businesses with marketing strategy and execution. As CEO of authenticWEB, Ian launched hundreds of websites, produced even more online videos, and also been through the ringer a few times. Mr.Garlic knows the online marketing techniques that work for REAL businesses and will help to save time and money on the road to happiness. Inspiring stories of business triumph and failure, cutting edge video marketing techniques Secrets to global domination and a sexy voice all rolled into... The Garlic Marketing Show PS There might be some food talk but it’s not guaranteed. PPS Garlic doesn’t really stink. Neither should your marketing. PPPS I don’t like when people overuse Post Scripts. And #hashtags.
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Now displaying: March, 2016
Mar 30, 2016

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day.

Mar 29, 2016

Have you ever wanted to know what it takes to get inside the mind of your customers? Have you ever unlocked the benefit chain? It's the secret code that?s only revealed by asking the right questions. It's how Totino's Pizza Rolls and Ray Ban sunglasses become freedom loving brands.

Dr. Sharon Livingston has personally interviewed 65,000 (yes, that's a real number) customers about their emotional response to advertising, and her client list reads like a list of the Fortune 500. She's the woman billion dollar companies bring in to find out what's deep inside their prospects' head, sometimes before the product or service exists.

In this episode Sharon reveals her strategy for marketing to the emotional benefit, instead of the features and benefits. If you're in sales, and of course we all all, listen now to discover how to get inside your customer's head and extract their deepest emotional desires.

Reading Now:

The Crown of Embers | by Rae Carson

The Discovery of Witches | by Deborah Harkness

 

Favorite Business Book:

Dark Universe | by Daniel F. Galouye

 

Mindset Principle:

Being grounded with flexibility

 

Favorite Quote:

“I AM” - Unknown

 

Connect with today’s guest:

Certified Coach Alliance - Visit Sharon’s website to learn more about coaching certification.

Get Lost, Girlfriend! - Check out Sharon’s most recent book.



Mar 29, 2016

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day.

Mar 28, 2016

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day. 

Mar 25, 2016

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day.

Mar 24, 2016

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day.

Mar 23, 2016

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day.

Mar 22, 2016

Becoming a thought leader not only put you in the driver's seat of potentially dominating your industry, you create staying power! Your message becomes a living, breathing entity that continues to grow when things change or slow down.

Seth Godin, Michael Port, and former Starbucks President, Howard Behar have all used thought leadership to build their empires. And all of them have called up Elizabeth Marshall to take their business to the next level.

In this episode Elizabeth reveals proven strategies for becoming a thought leader in any industry, even if you’re just getting started. Listen and learn why it having someone on the outside can be a vital part of your success and the long-term mindset needed to survive the emotional journey.  

Favorite Business Book:

The Four Agreements: A Practical Guide to Personal Freedom | by Don Miguel Ruiz

Curious: The Unexpected Power of a Question-Led Life | by Tom Hughes

Mindset Principle:

The ability to pivot based on feedback from what’s happening right now.

Favorite Quote:

“We cannot solve our problems with the same thinking we used when we created them.” - Albert Einstein

Connect with today’s guest:

ElizabethMarshall.me - Visit Liz’s website to learn more about becoming a world-class thought leader. 

Mar 22, 2016

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day.

Mar 21, 2016

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day.

Mar 18, 2016

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day.

Mar 17, 2016

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day.

Mar 16, 2016

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day.

Mar 15, 2016

Studies have shown that If you are the first seller that can create the buyer's vision, your odds of winning that customers business is 65%, however 60% of qualified sales opportunities in the pipeline don’t make a decision. So, the question becomes how do seller more by doing less.

Andy Paul has worked with tech companies in Silicon Valley for over three decades. He’s help boost the performance of teams selling products and services as diverse as complex multi-million dollar communications networks to collectible professional sports memorabilia. He’s  worked with raw technology start-ups and Fortune 1000 companies and everything in between.

Now, Andy spends his time sharing his powerful game-changing sales strategies and building successful sales teams with companies, business owners, executives and sales professionals to help them reach their goals.

Listen and learn Andy’s no pitch sales techniques that are guaranteed get your prospects closer to making a decision.

Reading Now:

Content Inc. |  by Joe Pulizzi

The CMO’s Periodic Table: A Renegade's Guide To  Marketing | by Drew Neisser

 

Favorite Business Book:

The Sales Development Playbook: Build Repeatable Pipeline and Accelerate Growth with Inside Sales | by Trish Bertuzzi

From Impossible To Inevitable | by Aaron Ross

 

Mindset Principle

Being in the moment and really listening to the answers that come back

 

Favorite Quote:

“Know something about everything and everything about something.” - Thomas Huxley

An awareness of life's highest highs and lowest lows is a symptom of maturity - Paul Tillage

“We don’t make money when we sell things, we make money when we help customers make purchase decisions.” - Jeff Bezos

 

Connect with today’s guest:

AndyPaul.com - Visit Andy’s website to learn more about his coaching and podcast

Mar 15, 2016

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day.

Mar 14, 2016

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day.

Mar 11, 2016

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day. 

Mar 10, 2016

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day. 

Mar 9, 2016

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day. 

Mar 8, 2016

Did you know people who are retargeted are 70% more likely to convert over those who just receive Ads? How much more effective would your marketing be If you were leveraging the latest secret weapon in paid advertising?

Kim Snider is the founder of 13 companies, including the ad-tech startup, Syn2CRM. Company #9 was #526 on the 2008 Inc List of Fasting Growing Companies in America. She has been an Infusionsoft Certified Partner and Developer since 2011, and still manages to find the time to play polo in South America!

Listen and learn the mindset and strategy Kim has used to build multiple companies while still pursuing her passion and helping others.

Reading Now:

10% Happier | by Dan Harris

Favorite Business Book:

The One Thing | by Gary Keller

The War of Art | by Stephen Pressfield

Mindset Principle:

“Slow is smooth and smooth is fast”

Favorite Quote:

“You can everything you want in life if you will just help enough other people get what they want.” - Zig Ziglar

Connect with today’s guest:

Sync2CRM - Kim’s company and website

Mar 8, 2016

Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day. 

Mar 7, 2016

 Morning Marketing Mindset is a series focused on helping you get the right mindset. When it comes to marketing, our biggest problems come from having the wrong mindsets. In these short episodes you'll get daily training on how to improve your mindset and learning in just 5 minutes a day. 

Mar 1, 2016

52% of marketers worldwide name video as the type of content with the best ROI. 65% of viewers watch more than ¾  of a video. Needless to say, video should already be a part of your marketing strategy. But the biggest roadblock we face is getting over our fears.

Dan Cordle has been an actor, photographer, and videographer. For nine years he was the theater games improvisation instructor at NYU’s graduate acting program. In 2010 he cofounded scribe films. Dan is currently the film director of for the Chekhov project at NYU.

Listen and learn what Dan has taught 1,000’s of actors and uncovered from working behind the scenes at one of America’s top film schools.

Reading Now:

  • Blink | by Malcom Gladwell
  • Being Mortal | by Autal Gawande

Favorite Business Book:

  • Zen in the Art of Archery | by Eugen Herrigel

Mindset Principle:

  • Apply kindness and passion to yourself

Favorite Quote:

“A condition for being consistently compassionate with children is to be compassionate with ourselves.”

“More and more I find what’s important is human kindness.”

Connect with today’s guest:

Dan’s website

Dan’s Facebook

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